Currently Realty Mogul is only taking accredited investors with a net worth of $1 million or those who earn $200,000 a year, but it could expand Under Armour Curry 3 Basketball Shoe - Human Torch Bolt to a broader marketplace under new rules in the Jobs Act.
"You don't have to have to worry about the hassle of toilets, tenants or trash," said Helman. "All of our investors are passive investors, and what we mean is, they get a quarterly check paid from the rental income of tenants of the property."
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It remains to be seen whether this idea will catch on. So far the retail real estate crowdfunding portals have not attracted the volume of deal flow that investors and entrepreneurs had hoped for.
Helman said investors included local people who knew the property well.
"I think it's really exciting to be part of a such a new phenomenon in real estate investment," said Whitehead. "I think it will make investing open to a lot more people who may not be as sophisticated or familiar in this market."
Thirty three investors from all over the country pooled their money together to buy the shopping center on 17601 Vierra Canyon Road for $15.2 million. It's the first and only shopping center ever to be crowd funded online.
"I find that what happened in Salinas with respect to Under Armour Micro G Fuel
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"It's notable in that it illustrates the fact (that) a relatively large transaction, (a) $15.2 million transaction, was made accessible to investors who were able to put in relatively small amounts of money," said Royse.
Royse says the Internet has changed the way many industries do business. With Prunetree Shopping Center, real estate crowdfunding could be the start of a trend.
traditional business," said Royse.
"I think the really interesting thing about the transaction for our investors is the caliber of tenants. You got Safeway, CVS, Starbucks, McDonald's, Subway and people react to those tenants," said Helman, who co founded the company in 2012.
It's called crowdsourcing and it's happening in Monterey County at the Prunetree Shopping Center right outside of Salinas.
Hellman said the minimum investment in Prunetree was $10,000 and investors bought shares in the property with returns based on how much they invested.
Now people can pool money together online for investments.
"Independently, those investors could not have bought a shopping center that is this big," said Jilliene Helman, the CEO of Realty Mogul based in Beverly Hills. "We're merging the offline world with online world through real estate crowdfunding."
April Whitehead owns Cottages and Castles Real Estate and is a tenant at the Prunetree Shopping Center. She hopes the new owners can bring in more business and fill the vacant storefronts.
They did it online through a startup called Realty Mogul, a crowd funding platform that allows qualified investors who otherwise might not be able to invest in a property like this to buy shares for as little as $5,000.
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